ABOUT

Valiroma began with a simple dream: to create something soft, beautiful, and made entirely by hand. Born at the intersection of slow mornings, pink ribbons, and pretty routines, every Valiroma piece is a love letter to the girls who find magic in the details. 

Founded by a maker with a deep love for texture, femininity and timeless design, Valiroma is more than just a beauty bag - it's a quiet ritual. A soft place to land in a world that often asks us to move fast. 

Each bag is designed and sewn with care in small batches in our English countryside garden studio, using curated fabrics that whisper nostalgia to our surroundings, sweet florals, soft quilting, delicate lace, gingham dreams. They're made to sit beautifully on your vanity, to travel with you and to hold your essentials with grace. 

Valiroma is for the clean girls, the coquette girls, the romantic hearts, the skincare lovers. It's for the ones who believe in fresh sheets, glossed lips and carrying beauty in everything they do.

Welcome to Valiroma. 

Where softness is a strength, and every stitch tells a story 💌